• The e-commerce statistics report Q3 2017 Yieldify gathered data from 400 e-commerce websites across the world in order to show you the latest industry trends in Q3 2017. Here’s what we found… How have conversion rates changed this quarter? Conversion rates in retail grew consistently over the summer, with travel also taking a leap towards the end of the quarter. Finance, […] 1 min read
  • How Virgin Trains used Yieldify to reduce booking form abandonment   ABOUT VIRGIN TRAINS Since 1997, Virgin Trains has operated the West Coast Main Line service, carrying over 34.5 million passengers a year across the country between London, West Midlands, North West England, North Wales and Scotland. It is committed to delivering a high speed, high-frequency service, offering shorter journey times, more comfortable travel and […] 4 min read
  • How Holiday Extras generated £1 million in additional revenue Holiday Extras is the digital fulfilment business for Merlin Entertainments Group, managing partnerships for theme parks such as Alton Towers, Legoland Windsor and Thorpe Park. To discover how the team there has worked with Yieldify to generate over £1 million in additional revenue, we sat down with Sam Conroy, Affiliate Partnerships Executive. For more customer stories […] 0 min read
  • Travel: Our top 5 tips for onsite optimisation As the travel industry ramps up for a healthy Q1, here’s our advice for CRO success… Travel is a fast-paced industry. People want the best deal and they won’t stop shopping until they find it. Online travel sales show no sign of slowing down. In fact, sales are forecasted to grow as high as 762 billion […] 6 min read
  • Infographic: the increasing importance of mobile in online travel Mobile is having an increasing impact on online travel – from researching to booking – here we’ve taken a look at how online travel customers are using mobile. 0 min read
  • How to Increase Conversions on Underperforming Bookings in Online Travel Online travel sites will always have some underperforming bookings – here are a few simple ways to remedy the problem and increase your conversions. The travel industry continues to evolve at warp speed. Scrambling to keep up with the always on consumers whose behaviours change as quickly as the year’s hottest destination. If you’re reading […] 14 min read
  • Why travel sites must embrace mobile and cross-device to satisfy customers As travel site users’ behaviour continues to evolve, we take a look at why travel – more so than any other industry – has to embrace mobile and cross-device optimisation. Who doesn’t love a good holiday? The chance to kick back on the beach, sipping cocktails and getting a great tan. Or perhaps you prefer […] 9 min read
  • The future of online travel The latest trends in online travel and key strategies to help travel brands flourish online in 2016 and beyond. Online travel is probably the fastest changing, most innovative industry in e-commerce. Amongst the first to recognise the power of the internet were the likes of Travelocity (1996), Priceline (1997) and Lastminute.com (1998). Since then technology has […] 6 min read