Chapters
  • Beauty e-commerce In a market predicted to be worth $675 billion globally within a few years, beauty brands and retailers are in a highly competitive and rapidly-changing environment that at times can seem contradictory. Market-leading multi-brand retailers such as Sephora and Ulta in the US, and Feel Unique and Cult Beauty in the UK – like all […] 22 min read
  • Our campaigns of the month: March 2018 Seeking some inspiration on creating customer journeys that convert? Check out some of our favourite client work this month. Welcoming Chinese speaking consumers with Lancôme Canada As one of the biggest forces in global luxury spending e-commerce brands need to ensure they are catering to Chinese consumers. French beauty brand Lancôme achieved this by creating a tailored lead […] 2 min read
  • Our campaigns of the month: February 2018 Looking to create customer journeys that convert? Come and get inspired by some of our favourite client work this month. Discovering the perfect Valentine’s gift with Fyndiq Swedish e-commerce marketplace Fyndiq wanted to help visitors discover the perfect gift from its wide selection of products this Valentine’s Day. To do this, the team created a […] 1 min read
  • Our campaigns of the month: January 2018 Looking to increase average order values or optimise your customer journey? Come and get inspired by some of our favourite client work this month. Increasing average order value with Happy Dog UK Premium dog food brand Happy Dog was looking to motivate customers to check out with a higher-value basket. To do this, the team […] 2 min read
  • Our campaigns of the month: November 2017 Want to see how to generate leads and highlight USPs during Black Friday and Cyber Monday? Take a look at our favourite client work this month! How British Ceramic Tile improved its customer journey during Black Friday British Ceramic Tile, the largest manufacturer of its kind in the UK, wanted to improve the customer onsite […] 2 min read
  • Our campaigns of the month: September 2017 Want to improve your customer’s journey online? Increase AOV? Find out how in our favourite client work this month! How HEWI shared its favourite products with customers HEWI (Hardly Ever Worn It) is changing the way shoppers find pre-loved luxury fashion – selling globally-coveted items without the hefty price tag. Encouraging luxury online shopping can be […] 2 min read
  • Our campaigns of the month: September 2017 Want to improve your customer’s journey online? Increase AOV? Find out how in our favourite client work this month! How HEWI shared its favourite products with customers HEWI (Hardly Ever Worn It) is changing the way shoppers find pre-loved luxury fashion – selling globally-coveted items without the hefty price tag. Encouraging luxury online shopping can be […] 1 min read