• Black Friday statistics for 2017 What should an e-commerce site expect this Black Friday? We crunched last year’s data to find out… Black Friday: despite what some naysayers may say, it’s still one of the biggest events in the e-commerce calendar. It’s even evolved in recent years to be ‘less a discounting event, more a marketing event‘ as retailers increasing […] 1 min read
  • Introducing the Yieldify Holiday Season Checklist 2017 Get your free guide to making the busiest time in the e-commerce calendar your most successful yet Halloween. Black Friday. Cyber Monday. Bounceback Tuesday. Throwback Thursday. Super Saturday. Free Shipping Day. Q4 in e-commerce means you’ve got your work cut out for you. It’s a make-or-break season for the retailer and with that comes an […] 2 min read
  • Black Friday Trends: Our Stats and What They Could Mean For Christmas We’ve taken our stats from Black Friday and Cyber Monday, compared them to last year and given you a few predictions of how e-commerce trends could shape up this Christmas. Who else is glad Black Friday is over? I know, I know. It’s a great time for e-commerce stores in terms of profits, but it […] 8 min read
  • 16 key Black Friday statistics and what they mean for your business We’ve delved into Black Friday statistics from the past few years to identify key trends and assess what they could mean for your business on Black Friday 2015. There was a time when Black Friday only affected stores in the United States. But for better or worse, Black Friday is spreading. It’s already taken hold […] 5 min read
  • 8 eCommerce Pitfalls to Avoid for a Winning Black Friday Campaign Don’t miss out on your biggest revenue opportunity of the year – avoid these 8 eCommerce pitfalls for a record-breaking Black Friday and Cyber Monday. The biggest shopping days of the year, Black Friday and Cyber Monday, are just around the corner. Much like their brick and mortar counterparts, online stores can expect a huge […] 9 min read
  • A very American Import: the first takeaways from Cyber Weekend At Yieldify, we are keenly aware of the challenges our eRetail clients faced over the Cyber weekend. The spike in traffic through eRetail channels – which crashed many major eCommerce platforms – has been well documented in the press. As customers rushed through retailers’ doors, websites buckled under the pressure from onsite visitors, online imitating […] 5 min read